PACHA Illustration labels and packaging project realized for the Patagonian craft beer brand (San Martín de los Andes, Argentine, 2018).
Concept: Pachamama goddess representation (Mother Earth) through digital art field. Implementing the proper color of nature (green palette) and using overlaid leaves, a female shape appears. I played with the composition, taking the label’s measures into consideration. The illustration is completed by joining the packages, but It also works individually.
© Pacha, craft beer.